The May edition of
Digital Output magazine includes a sidebar to the article, “Answering the Riddle of Environmentally Friendly Media” by
Gretchen A. Peck, featuring the question, “What is Green?”. As the
author explains:
There is currently no unified definition of “green” media; however,
there are several certifications available that help define what it means for a
product to be green.
The Sustainable Green Printing (SGP) Partnership defines a “product” by
the design aspects and input material management to create the finished item.
According to SGP,
the criteria for existing and new green substrates includes, but is not limited
to, biodegradability, compostability, recyclability, recycled content - both
pre- and post-consumer, virgin fiber paper source, petroleum-derived content,
PVC-based content, and organic textile material content.
Other
organizations that offer certifications that deem media sustainable include the
GREENGUARD Environmental Institute, which offers GREENGUARD Certification and
GREENGUARD Gold Standard – both ensure a product has met standards for low
emissions of volatile organic compounds into indoor air. The Forest Stewardship Council certifies
those paper manufacturers who can prove their product comes from responsibly
managed sources. (p.29, Digital Output, May 2014)
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